
Strategy
with Purpose.
Partnership
with Intent.
Every nonprofit begins with a purpose
A great idea. A committed team. A real need in the community.
Good intentions and hard work only take an organization so far. Creating lasting impact means making the decisions that keep the work moving forward - even when the path isn't clear.
Maybe your organization is growing faster than your systems can support. Maybe funding has changed. Maybe a program isn't working the way it used to. Maybe your team needs direction. Maybe you know something needs to change, but you're not sure what the next move should be.
You don't need more noise. You need a way forward.
Strategic support for where you are - and where you're going
Edlund Strategy Partnrs is helping nonprofit leaders assess what's working, identify what needs to change, and build a practical plan to move forward.


A partner who understands because she has been there
Leading a nonprofit means making difficult decisions with limited time, resources, and information.
As the founder of Edlund Strategy Partners and a nonprofit consultant, Julie understands those challenges because she has lived them.
As a nonprofit leader, she has guided organizations through growth, change, mergers, operational challenges, and opportunities to build a stronger future.
She doesn't advise from the sidelines. She brings the firsthand experience of someone who has made the decisions, navigated the challenges, and understands what it takes to move an organization forward.
Julie Edlund
Make Better Decisions
Get clarity around the challenges, opportunities, and decisions in front of you.
Build a Stronger Organization
Strengthen the people, operations, and systems that support your work.
Move What's Next Forward
Turn ideas and opportunities into practical plans your team can understand and execute.
Experience you can put to work
Edlund Strategy Partners brings more than 30 years of firsthand nonprofit leadership experience to the work. Founded by Julie Edlund, ESP draws on deep experience leading organizations through growth, change, mergers, operational challenges, and new opportunities - and turning strategy into action.
That experience includes four successful mergers, a 517% expansion in services, more than doubling wages for frontline caregivers, and the development of The Trails Neighborhood, a 36-acre community creating quality, affordable, accessible housing for people with disabilities.
This isn't theory.
It's lived experience.

You know something needs to change.
Edlund Strategy Partners knows how to help you
get there.

A Partner for the Decisions That Matter
You don't need another voice in the room telling you what you should be doing. You need an experienced partner who can help you see the bigger picture, make the hard decisions, build the plan, and move it forward.
Edlund Strategy Partners brings the experience, strategy, and perspective to help you lead what's next.
